Brands
727SAILBAGS
727Sailbags is a world apart. A world of stylish, practical, unique and timeless creations made from old sails.
727Sailbags is a world apart. A world of stylish, practical, unique and timeless creations made from old sails.
727Sailbags story. How it all started.
In 2010, a trio of bold artisan creators from the 'Sailing Valley' in France decided to put their craftsmanship and know-how into developing a benchmark brand inspired by the sea. All three shared a passion for boats, a concern for the state of our oceans and a strong will to make a difference to the world. So when they realised tons and tons of old sails ended up in landfills near their hometown and further afield, they quickly decided to embark on a meaningful entrepreneurial adventure to help address this environmental disaster. 727Sailbags was born.
In 2010, a trio of bold artisan creators from the 'Sailing Valley' in France decided to put their craftsmanship and know-how into developing a benchmark brand inspired by the sea. All three shared a passion for boats, a concern for the state of our oceans and a strong will to make a difference to the world. So when they realised tons and tons of old sails ended up in landfills near their hometown and further afield, they quickly decided to embark on a meaningful entrepreneurial adventure to help address this environmental disaster. 727Sailbags was born.
To this day, this passion drives them every step of the way to develop a range of products, all made with a circular and responsible economic logic.
More than a brand, a state of mind...
727, this number alone conjures up the brand's unique world. In reference to the number printed on the sail of the family yacht of Jean-Baptiste Roger, one of the founders, in which the first bags were made, they initiated the culture of numbers on the yokes, which adorn most of the creations. A sign of the unshakable connection which links the brand to the world of sailing, regattas and ocean racing.
In tune with our environment, and in close touch with the world's top yachtsmen, every single one of 727Sailbags creations is made of recycled sailcloth in the wide variety of shapes and materials offered by genoa, mainsail, gennaker or spinnaker sailcloth.
The other requirement of course is that the final products should stand out as life companions blending the elegance of the "yachting attitude" with the dream of escape conveyed by the magic of the sea which has inspired 727Sailbags since the very first day.
Unrivaled Craftsmanship
To create beautiful and unique objects, we rely on century-old craft skills and we take no shortcuts.
First, each sail collected or donated to 727Sailbags is inspected and thoroughly washed. It then goes to the wonderful team of expert seamstresses who hand-sew every product to turn the beautiful designs imagined by our team of designers into beautifully and uniquely crafted bags, outdoors furniture, home decor, clothes, swimming gear and more...
Everything is still hand-made from start to finish in the original 727Sailbags 'container' workshop in Lorient, the heart of the Sailing Valley in Brittany.
Each 727Sailbags creation is unique, as evidenced by the authentication label: what type of sail, on board what sailing vessel, with which skipper, in which seas or oceans. We trace the maritime history of each item, combining authenticity and the latest trends.
Each 727Sailbags creation is unique, as evidenced by the authentication label: what type of sail, on board what sailing vessel, with which skipper, in which seas or oceans. We trace the maritime history of each item, combining authenticity and the latest trends.
We hope you enjoy your unique 727Sailbags creations as much as we enjoy making them.
ARMISTICE
Armistice is a French brand born in 2012 after a group of young aspirational French designers decided they wanted to create a new shoe that would be perfect for the day to day use, and all year long, while reflecting where they came from – the Atlantic coast of French – as its main inspiration.
Armistice shoes are praised around the world for their nonchalant style with a distinctive and elegant French look while not compromising ever with quality.
Their original and unmissable model, the Stone One, has quickly established itself as the new definition of casual chic a la francaise and as an essential in every complete wardrobe.
An effortless and timeless design for men and women, inspired by retro fashion, Armistice is distinctly French and inspired by the ocean, with details such as oversized eyelets, leather yokes and rope-style shoelaces.
CYRILLUS
At Cyrillus, we love the classics and we adore reinventing and combining them, to create casually elegant outfits with a French feel.
Cyrillus creations embody French elegance without compromising on comfort. They are designed to stand the test of time with charm – Mums and Dads out there will agree how important it is!
Since 1977, Cyrillus displays a passion for high-quality clothes. Each and every piece of clothing created has to measure up to three core values:
No.1 Must be 100% chic
Each collection is designed by our team of stylists and product managers in our French Parisian office. Our designers live by their continual search to achieve the right volumes so the garment hangs perfectly and attention to the finest detail that makes all the difference.
No.2 Must be 100% comfortable
No point in being stylish if you're not comfortable, right? Especially for babies and kids who are always out and about, and need some good quality clothing to run, jump, play to their hearts content. That's something that is close to our heart since the first collection, crafted by a Mum for her VERY active kid, Cyrille.
No.3 Must stand the test of time
Our collections are created in France by our designers and are rigorously controlled by our Quality Control Department. As we believe clothing should be long-lasting, each of our designs guarantees quality and expertise.
Join us and say ‘No’ to throwaway fashion and ‘Yes’ to timeless fashion.
MOULIN ROTY
French toy maker Moulin Roty’s mission has always been to reconcile gentleness, fantasy and tenderness, while developing a standard of impeccable quality for almost 50 years.
With a focus on preserving childhood, each product is designed in France using the finest French fabrics and materials.
While famous around the world, Moulin Roty is proud to remain a worker-owned cooperative, putting quality, creativity and excellence first.